Head of Global Marketing Communications & Content (1194)
Introduction
Axtria is a global provider of services and solutions in data analytics, business consulting and software technology for the Life Science and Pharmaceutical sector. We seamlessly leverage data to build insights for our clients and deliver scalable processes that are critical for commercial operations, analytics, and innovative AI technology success. We help our clients gain a competitive edge with the goal of improving patient outcomes and driving business growth. (Axtria Solutions). Our offerings and product suite deliver tailored solutions for the Life Sciences industry, enabling innovation across their commercial organizations. With customers in over 30 countries, and 3700+ employees, Axtria is a highly specialized global commercial solutions provider in the Life Sciences industry.
Since our founding in 2010, technology innovation has been our winning differentiation, and we continue to leapfrog competition with platforms that deploy Artificial Intelligence and Machine Learning. Our cloud-based platforms - Axtria DataMax™, Axtria InsightsMax™, Axtria SalesIQ™, and Axtria MarketingIQ™ - enable customers to efficiently manage data, leverage data science to deliver insights for sales and marketing planning and manage end-to-end commercial operations.
The Role.
The Head of Global Marketing Communications & Content drives all aspects of external marketing communications for Axtria globally, including brand communications, public and media relations, employee engagement, talent marketing, regional media relations, analyst relations, executive communications, and corporate communications, inclusive of M&A and crisis communications. The person is additionally responsible for driving Axtria’s Marketing Content strategy.
This is a complex and multifaceted role -- the Candidate must ensure Axtria’s brand is tangible and meaningful to key audiences. You will act as a translator, taking complex and often inward-looking business messages and making them contextually relevant in the market. You will provide expertise on communications channel strategy in a world where mass media is being replaced by digital disaggregation, ensuring a consistent voice for the brand, while enabling nimble creative expression.
The Head of Global Marketing Communications & Content leads and manages brand strategy (corporate and employer), reputation management, crisis/issues management, executive communications, internal communications, creative services, public relations, analyst relations, and content strategy & operations. This role is charged with creating awareness and continued positive perception of the Axtria brand with key audiences, while overseeing a broad range of external corporate communications activities -- including strategic media relations, public affairs, crisis communications, executive positioning and executive communications -- with messaging, content and activation strategies.
Qualifications:
- 15+ years of experience crafting, leading, and driving marketing communications and public relations for a large, complex, matrixed organization, preferably within the technology and/or professional services industries.
- BA or BS required, MBA a plus.
- Deep experience building and cultivating relationships with members of the media/press as well as an extensive list of contacts in the general business/technology/media space.
- Stellar writing skills with a ability to succinctly craft pitches, bylines, articles, press releases, memos, speeches, blog posts, emails, and other communications in a variety of tones and voices.
- Experience leading the internal/corporate communications function for an organization with multiple divisions.
- A desire to serve in a player-coach capacity as both a strategic leader and communications expert.
- Outstanding listener with an ability to understand, interpret, and assess the impact of potential communication strategies within the industry and across the larger business community.
- A high degree of political and business savvy with an ability to navigate complex organizational structures, understand and prioritize multiple concurrent needs, and develop communications strategies that will help advance the reputation and drive growth for Axtria.
- Must be willing to work in hybrid model (3 days commute to office) in NJ.
- Axtria is a global firm. Fluency in English is required; additional fluency in at least one European or Asian language is desirable.
- The person should be a member of key networking communication organizations and communities (IPR highly desired)
- We offer attractive performance-based compensation packages including salary and bonus. Comprehensive benefits are available including health insurance, flexible spending accounts, PTO, and 401k with company match.
For USA applicants: Axtria is an EEO/AA employer M/F/i/t/d. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veterans, protected genetic information, political affiliation, or any other characteristics protected by laws, regulations, or ordinances.